"To hell with facts! We need stories!"
— Ken Kesey, Author of One Flew Over the Cuckoo's Nest
There’s no greater power in the world than story. Whether it takes the form of a captivating novel,
an emotional song, a breathtaking photo, a memorable commercial or a thought-provoking video—great stories
are the backbone of our culture. It’s how hearts and minds are won, and loyalty is earned.
Stories have the unique power to help people identify with brands
and drive them to share your stories with others.
With every story Merit/Andrew tells we aim to strike a nerve,
inspire an action, motivate a change and make a lasting connection.