HomeHawk

https://player.vimeo.com/external/278034303.hd.mp4?s=1fffebb8d97b9baf3763c5f288c79ff2054d6ba0&profile_id=174

‘Ruckus’

 

They say you should never work with kids or animals. We say, what do “they” know? So we dove in head first with this campaign, creating spots that featured a lively two-year-old terrier and a couple of talented, energetic young girls.

And we had a blast. But more importantly, we helped Panasonic establish themselves as one of the key players in the increasingly crowded home monitoring space.

 

Social Content – ‘Delivery’

 

We collaborated with their in-house team to dial in the messaging and make sure we highlighted HomeHawk’s key product advantages. The spots ranged from short-form snackable content for social media, to longer form online spots that showcased the full breadth of the HomeHawk system.

 

Social Content – ‘Alexa’

 

The response was fantastic: Our clients were thrilled. The marketplace took note. And our four-legged star “Ruckus” appears to be on the verge of doggie stardom.